PALM x SHARITY
ABOUT SHARITY
Sharity is an application running on Apple IOS and Android mobile operating systems, developed by a BIG4 company. The company serves 3 different types of customers. Users can make a donation to the charity of their choice, or they can donate without money by donating their time by viewing a short 30-second advertisement. The advertisements are provided by different companies who can communicate to their target group at a low cost while being socially responsible. The foundations can tell about themselves, their objectives and their achievements on their own profile pages. They will receive 100% of donations and can also launch specific campaigns.
WHAT WE HAVE DONE
- Develop 3-sided communication
- Defining your image and brand
- Writing, scripting and producing animated videos that show the benefits of all three segments to target audiences
- Facebook, Instagram, Linkedin communication development, including full content production, copywriting, design
- Facebook, Instagram: collecting users, foundations. Linkedin: recruit companies, advertisers
- Run Google Ads ads targeting foundations and individual users
- Run Facebook and Instagram post, story ads
- Production of online and offline publications, with copywriting and design tasks
- Cross-promotional cooperation with influencers such as Zsuzsa Csisztu, Éva Barabás, András Csonka, Levente Harsányi, Szabina Tápai.
- Marketing support and advice for collaborating influencers
- Complete organisation and management of prize draws
Results achieved:
- In 6 months of working together, 2000+ users have joined and we are achieving continuous activity from them
- 30+ foundations joined
One of our animated videos