Introducing our client:
Rollout IT is a staff augmentation agency founded by Hungarian developers. Both companies and employees offer global jobs that can only be done remotely. They contract with partner companies for jobs related to programming and software development, for which developers with 5+ years of professional experience can apply.
The Palm Group is responsible for:
Set up the company's social media communication and advertising strategy for recruitment. Designing and building an automated system that does not involve classic HR processes. Search for employer partner companies using marketing tools.
Strategy and implementation:
- Social media management
- Content production on Facebook, Linkedin, Instagram platforms with text writing and design tasks
- In 2022, we expanded communication to Reddit and Twitter
- Structuring of an e-mail database
- Continuous newsletter campaign
- Creating blog articles for the Medium platform
- Organizing online, live broadcast events every month
- Linkedin communication to employers
- Creation of unique articles for employers
- Preparation of a 3-round, automated admissions test
- Creating a landing page for the test
Results achieved:
- Building communication, brand awareness in professional circles
- 20 new team members joined with our help
- Continuous negotiations with partner companies, 4 of which have started cooperation on labor mediation